Dongdaemun Design Plaza
Seoul, South Korea

Summary
The first Korean project by Pritzker Prize laureate Zaha Hadid showcases her intricate design and features a highly challenging curved façade design, serving as an early example of her completed complex designs.
- Utilized digital technology across all disciplines, including structure, architecture, and façade.
- Produced accurate fabrication and construction data through the use of digital technology.
- Automated and optimized the design of double-curved façade, resulting in improved production efficiency and cost savings.
- Increased project efficiency through coordination and decision-making based on digital data.
- Implemented project management with the application of digital technology.
Dongdaemun Design Plaza
Owner
Seoul Design Foundation (Seoul City)
Architect
Zaha Hadid Architects
Samoo A&E
General Contractor
Samsung C&T Co.
Facade Contractor
Project Duration
April 2009 - March 2014
Opening Date
Area
86,574 m2 (GFA)
B3F - 4F
Program
Mixed-use Cultural Complex
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